Keep Smiling – Westbourne Grove

19 April - 16 May 2018

MaddoxWestbourne MrBrainwash 007 1000x563 - Keep Smiling - Westbourne Grove

Maddox Gallery, London is delighted to present new work by world renowned street artist Mr Brainwash. Keep Smiling will be the Los Angeles-based artist’s first UK exhibition for six years and will be exhibited across Maddox Gallery’s three London locations in Mayfair and Westbourne Grove.

A provocative figure in the world of street art, Mr. Brainwash is known for his irreverent brand of appropriation and Keep Smiling is injected with his trademark undercurrent of mischief, humour and optimism. Classical paintings are playfully transformed while ornate mirrors are struck with flashes of neon and vibrant painted messages.

Known for his playful take on the historical, the artist mischievously alters traditional impressionist style paintings and historical portraits by adding contemporary iconography. From Jeff Koons’ balloon dog to Keith Haring’s stick man and pop culture figures from Darth Vader to Snoopy, Mr Brainwash subverts these classic images with an injection of contemporary humour and commentary. Instantly recognisable imitations from pop artists like Andy Warhol and Jean Michel Basquiat add a puckish wink, whilst a work titled Brexit sees a steamboat headed towards imminent collision with La Serenissima, the new world crashing into the old.

Mr Brainwash originally shot to stardom when he was featured in the Academy Award nominated Banksy documentary Exit Through the Gift Shop and is considered one of the very few street artists whose work has risen to the level of collectability. Mr Brainwash will fly in from Los Angeles for the launch of Keep Smiling at Maddox Gallery, Westbourne Grove and whilst in London will create an extraordinary new
large-scale mural for the capital in April.

Mr Brainwash e1449594679785 300x300 - Keep Smiling - Westbourne GroveMr Brainwash is the moniker of filmmaker and Street Pop artist Thierry Guetta. Born and raised in France and based in Los Angeles, Mr Brainwash has been pushing pop culture’s boundaries for almost a decade, bringing his art to the street, the gallery and on screen.

Armed with wheat paste, spray cans, brushes and paint buckets, Mr Brainwash put aside the camera and took to the streets in 2006 with stencils and posters of beloved icons and quickly becoming a renowned figure in the burgeoning street art scene. Now, Mr Brainwash has brought his street art to six continents and attracted hundreds of thousands of visitors to his massive solo art shows. He has created cover artwork, album campaigns, music videos and installations for a variety of the most iconic figures and brands including Madonna, Michael Jackson, Dalai Lama, The White House, Coca Cola, Levis, Mercedes, Product Red and many others.

Mr Brainwash is unlike any artist today. His shows are journeys -self-guided tours through a pop culture wonderland: colourful and beautiful. His artwork is a pure sensory experience and like so many of the subjects depicted in Mr Brainwash’s art, his works are timeless, reflecting human aspirations and the voice that screams, “Follow Your Dreams”.

Maddox Gallery is fast emerging as one of the most stylish young international contemporary art destinations. A chain of galleries specialising in contemporary and modern art, Maddox Gallery has built a reputation for sourcing and exhibiting exclusive, cutting-edge art from international acclaimed and emerging artists.

Maddox Gallery has three London locations, the first a beautiful 3750 square foot Victorian townhouse in Mayfair’s Maddox Street, the second in the heart of Shepherd Market and the third, a 4000 square foot gallery in Westbourne Grove. They recently opened their first gallery outside of the UK in the alpine ski resort of Gstaad. Their roster of cutting edge international contemporary artists and photographers includes Mr Brainwash, Dan Baldwin, David Yarrow, Bradley Theodore, RETNA, The Connor Brothers, Danny Minnick, Massimo Agostinelli and Michael Moebius.